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Palindrome Consulting Blog

Palindrome Consulting has been serving the Hollywood area since 1999, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Social Media Can Cause Security Concerns

Social Media Can Cause Security Concerns

Social media is a great tool that your business can use to communicate with clients and prospective customers, but in an age where you can expect your employees to have their own accounts, it can be devastating to overlook the security issues associated with it. Today, we’ll examine how you can protect your organization from its employees’ social media use.

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Social Media Can Help and Hurt Any Business

Social Media Can Help and Hurt Any Business

In many ways, social media is the defining characteristic of the information age. It has transformed the way people communicate, market their products and services, and it has brought a litany of issues into the public consciousness. On the other side of the coin, social media currently costs many business billions of dollars a year in lost productivity. Let’s take a look at the pros and cons of social media, and how your business can put yourself in a net-positive position regarding the technology.

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A Social Media Strategy Helps Businesses Start the Conversation

A Social Media Strategy Helps Businesses Start the Conversation

Building a social media strategy can be somewhat troublesome for the modern business. Not only do you not know how it can affect your organization, you also know that your competitors are likely using it. To this end, we’ll go over how your organization’s social media practices can influence success.

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It is dependable that businesses start the conversation when we apply an actual social media strategy. It is also a fact the due ... Read More
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You need to have a good social media stratergy for your business to succeed. That's the first thing I tell each of my http://www.e... Read More
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Tip of the Week: Annoyed By Fake Friend Requests on Facebook? Here’s an Easy Fix

Tip of the Week: Annoyed By Fake Friend Requests on Facebook? Here’s an Easy Fix

Have you ever gotten Facebook requests from strange people who you don’t know? While it might be tempting to give them the benefit of the doubt--after all, maybe they know a friend of yours--it’s best to keep strangers off of your page when you can. In order to give your page, the flexibility to accept friend requests from people you may know, and protect it from strangers, you can implement a “follow” feature, and limit who can send you friend requests.

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Social Media: The Most Effective Tool for Phishing Scams

Social Media: The Most Effective Tool for Phishing Scams

One thing that both fishing and phishing have in common is the use of lures. With the right lure, the chance of successfully catching the target improves. When it comes to the digital lures seen in phishing scams, research shows that social media is the most effective.

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Tip of the Week: 4 Ways to Get a Handle on Social Media in the Workplace

Tip of the Week: 4 Ways to Get a Handle on Social Media in the Workplace

Social media may be a great way to connect with other professionals and communicate with your friends, but it can be dangerous if you have poor posting habits. Before you share something, think twice about whether it contains any sensitive information that could be risky to yourself and your business.

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For Cyber Security Month, Take Extra Care Not to Overshare

b2ap3_thumbnail_oversharing_400.jpgOctober is Cyber Security month. We want to bring attention to this very important issue affecting every person and organization connected to the Internet. When discussing cyber security, we often talk about computer viruses and malware, but these threats are only part of the cyber security equation. It’s just as important that you, your staff, and even your family, are mindful to not overshare information online that can compromise your organization’s security and personal identities.

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Twitter Can Be a Valuable Business Asset

b2ap3_thumbnail_twittastic_400.jpgDespite the fact that 255 million people use Twitter, some businesses want nothing to do with it. They see it as little more than a waste of time. However, these anti-Twitter activists fail to realize that the social media outlet has an unmistakably large influence in the marketing industry. Unlike Facebook, Twitter gives you the opportunity to customize your audience to suit the precise needs of your business, and the best part of this is that it’s completely free.

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One Failed Restaurant Shows Us Why it’s Vital to Be Listed Correctly on Google Places

b2ap3_thumbnail_google_places_400.jpgWhen a dining establishment goes out of business, it usually doesn’t make the news. After all, running a restaurant is a risky endeavor. However, for one Washington D.C. eatery, it’s blaming its failure a Google Places mishap, which makes you think twice about how important it is for your business to have its online information properly displayed.

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Quit Avoiding Proven Technologies!

b2ap3_thumbnail_solutions_for_business_400.jpgIt's the nature of technology to take a while for the market to fully appreciate it. After it's released, there's an implementation phase where the benefits are weighed against the risks. This phase is usually a slow one, but if the technology is good, then its acceptance will be widespread and businesses will have to give excuses on why they're not using it.

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Are You or Your Team a Security Threat to Your Business?

b2ap3_thumbnail_manage_your_risk_400.jpgData security should be a top priority for every business. Having good security means identifying risks. Surprisingly, some of the biggest data risks come from within. If employees aren't following your organization's data management policies, then they're your biggest threats.

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The Dangerous Consequences of Posting Pics, and 3 Steps You Can Take to Protect Yourself

b2ap3_thumbnail_protect_your_likeness_400.jpgToday, almost everybody has an Internet-connected camera in their pocket. A crazy amount of photos are posted online. In fact, Facebook alone claims to have over 250 billion photos, with 350 million user images posted every day. All of these pictures are fun, but how do you ensure that only the people you want to see your photos are seeing them?

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4,238,983 Records Compromised So Far in 2014… and Counting

b2ap3_thumbnail_tally_it_400.jpg2014 has been a year of technological advancement, but with any kind of advances such as these, there will always be those who want to steal the work of others. According to the Identity Theft Resource Center and , as of March this year, there have been 204 instances of data breaches this year alone. These affected companies are perfect examples of why web protection is important. Palindrome Consulting can provide you with this protection and peace of mind. Here are a few of the more unbelievable breaches, most of which could have been easily avoided.

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Are Connected Employees More Valuable?

b2ap3_thumbnail_connected_employees_value_400.jpgWhenever you hire a new employee, you essentially incorporate their social network into the networking reach of your business. With this reality in mind (along with the measurable influence of an employee's use of social media) you have to ask yourself, "Is a connected employee more valuable than a non-connected employee?"

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Get Your Business Started with Facebook

b2ap3_thumbnail_facebook_for_business_400.jpgSocial media isn't just some fad used by teenagers and twenty-somethings. It's not only a place to share pictures of your favorite dish, your status about your spouse, or where you can get the best deal on the latest war video game. Social media is a virtual powerhouse in the business world as well, and as it continues to grow, you must find a way to harness its potential and utilize it to give your organization an advantage. Where should you begin on your journey to social media proficiency? The answer is easy: Facebook.

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